How To Create SEO Friendly URLs in WordPress ?

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How To Create SEO Friendly URLs in WordPress ?

Category : Programming

Have you ever wondered what’s the most SEO friendly permalink structure in WordPress? We’re often asked this question by new users. That’s because in the past, the default WordPress URL structure was not SEO friendly at all. However that’s changed now. In this article, we will explain WordPress SEO friendly URLs, and how you can customize your WordPress permalinks.

What is a SEO Friendly URL?

Before we go too deep into WordPress permalinks, it’s important that we define what is a SEO Friendly URL.
SEO Friendly URLs contain keywords that explain the article, and they’re easy to read by both humans and search engines. They also improve your chances to rank higher in search engines.

Example of a SEO friendly URL:
http://www.naisim.com/how-to-install-wordpress/

So what does a non-SEO friendly URL look like?
http://www.naisim.com/?p=3698

By default, WordPress now uses the post name in the URL which is the most SEO friendly URL structure.
So why do beginners still ask us for best permalink structure?
That’s because in the past, WordPress did not use pretty URLs also known as permalinks. The default used to be the non-SEO friendly example that we shared above.

This was changed in WordPress 4.2. If you recently installed WordPress, then your site URLs are SEO friendly.

You can easily verify your permalink settings in your WordPress admin area.

The Permalink Settings Page Explained

In WordPress, links are called Permalinks (short for permanent links). You’ll see the term permalink structure and URL structure being used interchangeably.

First thing you need to do is to visit the Permalinks settings page in your WordPress admin area.

Simply click on Settings link in the admin menu and then click on Permalinks. This will take you to a page that looks like this:

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As you can see there are number of choices available.

  • Plain
    http://www.naisim.com/?p=1263
  • Day and name
    http://www.naisim.com/2016/11/22/sample-post/
  • Month and name
    http://www.naisim.com/2016/11/sample-post/
  • Numeric
    http://www.naisim.com/archives/1623
  • Post name
    http://www.naisim.com/sample-post/
  • Custom Structure
    Choose your own URL structure using available tags.

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